Tracklist:

1. You Don’t Notice the Time You Waste
2. Make Some Use of Your Friends
3. Crying Into the Deep Lake
4. Roll My Own
5. Self-confessed Lover
6. If Only
7. You Brought Me Back to My Senses
8. Sunday Love

Official reissue of this sought-after Canadian psychedelic hard-rock album from 1970.
Formed in Toronto in the late 60s, Its All Meat (the name was taken from a dog food commercial!) soon caught the attention of influential character Jack London (frontman of pre-Steppenwolf band Jack London and the Sparrows) who managed the band and secured a deal with major label Columbia Records.
After recording their first 45, the proto-punk MC5/Stones sounding Feel It, the band started working on their first album with the tandem of Jed MacKay and Rick McKim as main songwriters.

Its All Meat was released in 1970 and offered a powerful mix of garage-rock, psychedelia and early hard- rock, drawing influences from bands like the Stones, Country Joe & The Fish, Doors, Velvet Underground… tracks like Roll My Own or the lysergic Crying Into The Deep Lake are now considered classics of the genre.

Sadly, the band would split soon after the LP was released.